As 2008 comes to an end, and I reflect upon the various industries we serve, I take heart in knowing that all will ultimately see improvements as result of the economic recession we are experiencing. We are witnessing several membership driven industries adapting rapidly to accommodate both the business climate and changing needs of their customers. 24 hour access, limited staffing hours, real-time exercise monitoring, and more efficient business systems that identify trends and improve the management of sales, member retention and EFT dues collection have all improved this year. Sitting from my perspective as a former owner of 9 nine fitness centers and now the world’s largest business and membership management Software Company, I see great things to come as businesses naturally move towards efficiency, except now faster than ever before. We feel excited to be one of the key tools helping our customers in this movement.  

Kyle Zagrodzky