Insist that by the end of every day, our clubs had four new sales appointments scheduled for the following business day.
In the many years that Brenda and I ran our clubs we learned countless lessons, and created hundreds of methods to keep our membership levels up and our bank accounts in the black. Some of you may have heard of:
Curves Bucks (now referred to as Curves Cash),
Wacky Wednesdays, and
Fabulous Fifties Friday to name a few. Our philosophy on keeping the club immaculately clean was,
every day is a good day for spring cleaning, so we’d do it twice a day. When it came to training employees, we developed a thorough training system that followed a step-by-step plan that always had our staff members fully versed on all scripts, names of machines and muscles worked as well as all of the ingredients of the old Curves Protein shake (called Fit and Slender) and the effects the ingredients had on the human body.
The most important lesson I learned from all of our high-energy Curves entrepreneurialism was that all of the customer service efforts we made served one primary purpose:
Help us schedule four appointments a day!
When we consistently achieved that daily goal, almost all of the stress of running our Curves melted away.