As a club owner you know exercise makes you happy, but do your members know?
Spread the word to boost your business and make your members happy by motivating them to work out more.
Here are a few facts to communicate and incentives to get and keep them going!
- Got 10 Minutes? Any form of physical exercise automatically boost the body’s feel-good endorphins.
- Did you know that one 30 minute exercise session generates 90 to 120 minutes of relaxation response?!
- Introducing Member of the Month! Who has the highest attendance? Seeing that number rise, will make them come back more often.
- Introducing the Biggest Loser! Who lost the most weight? Tracking motivates.
- Free Personal Trainer Attention – Have a personal trainer check on your members and compliment them to give confidence and keep them going.
After all the more members exercise, the happier you are too!
Cheers,
Matt Z
Source: http://healthomg.com/2011/02/02/can-exercise-make-you-happy/
American Council on Exercise (ACE) surveyed over 2,700 fitness professionals and discovered a promising outlook for 2011, as the economy is on the rise.
The following are the top 10 trends for 2011, as determined by the survey respondents:
- Economic Upswing will increase PT and interest in fitness
- Added-Value Wellness Services by teaming up with other health care professionals
- Stress Reduction Through Fitness.
- Use Technology (like Facebook and Twitter) to provide extra motivation for PT programs.
- Buddy System and support groups to help with member retention
- Popular Workouts: Boot camp-style workouts, dance classes, suspension and interval training.
- Small Group Workouts.
- Youth-focused classes thanks to national attention on childhood obesity
- Corporate Wellness.
- Hire more certified trainers
To read more click here. Let’s start 2011 right!
Cheers,
Matt
Club Industry – October 6 – 8, 2010 – Booth #1029
Receive your FREE admission by clicking here and find out why thousands of facility owners like you trust the iGo Figure Membership & Business Management Software to run their facility:
- Incredibly easy-to-use software that does it all.
- Integrated, low-cost payment processing, incl. $.10 EFT.
- Efficiently manage all of your memberships.
- Handle all your scheduling needs.
- Control facility access.
- Track employee compensation.
- Advanced POS and inventory system.
- Local install or web-based/hosted available.
- Available in multiple languages.
- World-class free support and training included.
Discover the iGo Figure Software on site or Request a Free Trial!
Cheers,
Matt Z.
Attend this webinar to find out all the GREAT new features in Version 3.8. We have enabled the Supplements column on your Projection Sheet, Added a Members Not Measured Report, Added the ability to email market to your No Sales, and much, much more!
Features, fixes, and enhancements that you have been asking for a long time are here in this version!
Attend this webinar and be one of the FIRST to get it.
Live Online Webinar
What’s New in Version 3.8? Be one of the FIRST to get it!
Thu, Sep 23, 2010 1:00 PM – 2:00 PM CDT
Register Now
Over the last 10 years the health club industry has changed drastically and it will continue to change. Some club owners have not kept up with the pace of change, and have found themselves struggling with little to no profits to show. However, during this most recent recession, the downturn in membership revenue has very little to do with the down economy. For many club owners 2009 was the most successful year ever! Further their profit line is continuously moving upward in 2010. The secret is that these health club owners have been willing to change.
Blaming the economy is a lot easier than taking action. People do have money to spend – it’s just a matter of priority.
It is up to you to show them that you have what they need!
Everything is constantly changing — the economy, your competitors, consumers and more. If you don’t continue readjusting your unique selling proposition (USP) or continue operating the same as you did last year, you will slowly kill your business. Change is key!
Analyze and identify your unique USP:
1) Cost (be the low cost competitor) – Analyze your business by running helpful reports with your management software
2) Convenience (offer 24-hour access ) – Welcome your members anytime with a 24-hour door access system such as the iGo Door Access
3) Service (focus intensely on the results of your members) – It’s all about results. Your unique fitness training program combined with a software to track and encourage your members, is a slam dunk.
You must differentiate yourself in at least one of these areas to become a more unique, or superior to your competitors.
It is crucial to consistently reevaluate your marketing and business operations to run a successful business.
Change today!
Cheers,
Kyle Z.
Source: http://www.clubsolutionsmagazine.com/?p=5087
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